Market Your Book on Twitter, Pinterest, and Goodreads IN A DAY

By Darin Jewell and Conrad Jones

In this ebook, we discuss how to effectively use social media channels to promote your book and your brand. Twitter, for example, is the largest social bookmarking site on the Internet today, with over 500 million users in 2012. It enables users to read and reply to short text-based messages (‘tweets’), and helps users generate a following. When linked to other social media channels, such as Pinterest, for example, it can be a useful promotional tool for your book. Likewise, we explain how social cataloguing websites like Shelfari, with its book clubs and forums, and Goodreads, which allows users to rate and review books, can help you and your book to reach its intended market. 

• Language: English
• Publisher: Union Bridge Books
• Release date: May 1, 2013
• ISBN: 9780857280695

Book preview

Market Your Book on Twitter, Pinterest, and Goodreads IN A DAY

CONTENTS

Best Social Media Websites for Books

Set up a Twitter Account

Fifty Ways to Build Your Author Profile Using Pinterest

Building Your Author Profile on Reddit

Set Up a Goodreads Account and Join Their Author Program

About the Authors

Other Works by the Authors

Market Your Book on Twitter, Pinterest, and Goodreads IN A DAY

THAMES RIVER PRESS

An imprint of Wimbledon Publishing Company Limited (WPC)

Another imprint of WPC is Anthem Press (www.anthempress.com)

First published in the United Kingdom in 2013 by

THAMES RIVER PRESS

75–76 Blackfriars Road

London SE1 8HA

www.thamesriverpress.com

© Darin Jewell and Conrad Jones 2013

All rights reserved. No part of this publication may be reproduced

in any form or by any means without written permission of the publisher.

The moral rights of the author have been asserted in accordance

with the Copyright, Designs and Patents Act 1988.

All the characters and events described in this novel are imaginary

and any similarity with real people or events is purely coincidental.

A CIP record for this book is available from the British Library.

ISBN 978-0-85728-069-5

Cover design by Sylwia Palka

This book was produced using PressBooks.com.

Market Your Book on Twitter, Pinterest, and Goodreads IN A DAY

Set yourself up on social bookmarking and social cataloguing sites

When you understand that almost every author spends some of their time networking and marketing their books online, it makes sense to link with as many other authors as you can. Using other authors and their fans to generate interest in your own books is an essential tool to build up a readership. To communicate with other authors and avid readers, try social cataloguing sites like Shelfari or weRead where you can rate, review and discuss your book, as well as books by other authors. Use Meetup to find and join groups united by a common interest such as books. Sites like Digg, Pinterest, Delicious, StumbleUpon, BuzzFeed, Slashdot and Reddit are social bookmarking services that are useful for storing, sharing and discovering popular content.

Affiliate programmes offered by sites like ClickBank and Tradebit can help you to market your e-book as they provide online marketplaces for digital information products. These sites aim to serve as a connection between digital content creators (known as vendors) and affiliate marketers, who then promote the relevant content to consumers.

We would not recommend spending much money on Google adwords and other pay-per-click traffic generators. There are campaigns run by authors who have a lot more marketing money than most that fall flat on their face by throwing money at their books and thus throw away their money rather than adopting a better informed, more effective DIY social media approach. Remember that free global advertising is available to you directly via the Internet. The best way to raise your literary profile, build up a readership for your e-book and engage with your readers on a regular basis so you can successfully establish a loyal fan base is through social networking, social bookmarking and social cataloguing. The most used sites are ranked below, but remember that just because they