About this series
This book explains how to turn your manuscript into an ebook and use various online market channels to sell it. The opening chapters explain how to improve your book’s prospects for commercial success by writing hooks into your book and proofreading it. It then describes how to use Facebook, LinkedIn, Twitter, Goodreads and other social media networks to full advantage in order to promote your book. It explains how you can develop your Amazon Author Page and participate on relevant discussion boards, how to set yourself up as reviewer and secure endorsements for your book. It explains how blogging and creating YouTube videos can be useful tools in building up a strong readership and fan base, and covers how you can sell the foreign rights to your book. This book explains how to do all this and more in a detailed, simple and straightforward way.
Titles in the series (7)
- How to Publish and Sell Your Ebook IN A DAY
1
This ebook tells you how to improve your book’s chances of commercial success by hitting the ground running: writing hooks into your book, choosing your words wisely, showing rather than telling the story, adding more depth to your storyline and turning factoids into facts. It explains how to proofread and format your manuscript before converting it into a digital download, and provides tips on writing the front and back matter for your book so your ebook looks professional and appears prominently in Amazon’s search engine results. Finally, it sets out the technical processes of actually digitizing your book (i.e. converting your book into an ebook) and uploading it for sale on Amazon Kindle.
- How to Use Facebook and Other Social Networking Sites to Sell Your Ebook IN A DAY
2
This ebook explains how essential social networking is in selling and promoting your ebook on the Internet in the digital age. In fact, the success of ebooks depends primarily on how well-versed you are on Facebook, LinkedIn, Google+ and so on, and how well you converse with other virtual social butterflies. It is not just about having a Facebook page or Google+ account; instead, it is about knowing which applications and analytics on these sites are likely to benefit you most as a writer, including building your author brand, building an increasing fan base and maximizing your ebook sales. This book first covers how to develop a marketing checklist and track your results. It explains in detail how to set yourself up on Facebook, with a focus on the lingo and best practices, before discussing the site’s Edgerank and Insights features, and the art of social engagement. The protocols and practicalities of LinkedIn, MySpace and Google+ are changing daily, and writing relevant posts, avoiding internet trolls and keeping informed of changes and how they might affect your marketing platform are all important aspects of online marketing that can make or break your ebook success.
- Build an Author Brand, Develop Your Amazon Profile and Participate on Kindle Boards IN A DAY
3
Growing your brand in order to reach a range of audiences and convert readers into fans is important to both a book’s and an author’s success. The Amazon Author Page provides a useful place for this, and will help readers discover your book. Similarly, Kindle Boards is an invaluable discussion forum and information centre for authors publishing ebooks for Kindle, Nook and more. In this ebook, we explain how you can use Author Central to personalize, modify and update the contents of your Author Page, and we provide useful tips on what to say, how to handle yourself on the forums and how to drive readers from your postings on Kindle Boards right into the pages of your book.
- Market Your Book on Twitter, Pinterest, and Goodreads IN A DAY
4
In this ebook, we discuss how to effectively use social media channels to promote your book and your brand. Twitter, for example, is the largest social bookmarking site on the Internet today, with over 500 million users in 2012. It enables users to read and reply to short text-based messages (‘tweets’), and helps users generate a following. When linked to other social media channels, such as Pinterest, for example, it can be a useful promotional tool for your book. Likewise, we explain how social cataloguing websites like Shelfari, with its book clubs and forums, and Goodreads, which allows users to rate and review books, can help you and your book to reach its intended market.
- Guerrilla Marketing and DIY Distribution for Your Book IN A DAY
6
Sometimes you will need to think outside the box and engage in “guerrilla marketing” techniques when marketing your book in a day. Guerrilla marketing is an advertising strategy in which low-cost, innovative means are used, often locally or with co-ordinated activities in different locales to promote your book. You can do so by preparing your own book trailer (video marketing), securing sponsorship for your new book on Kickstarter (pledge marketing), running a literary competition to raise awareness of your book (event marketing), book sharing, book hopping and so on. Similarly, rather than taking the path most travelled and seeking to secure the costly services of a third-party distributor to get your book into bookshops and fulfil book orders, you can do it yourself which will save you time, money and a lot of frustration. This book explains how.
- Secure Reviews and Set Yourself Up As a Reviewer IN A DAY
5
To raise your literary profile and market your book, it is essential to secure positive reviews and endorsements from well-recognized and well-respected literary experts. There are many pitfalls to avoid in this regard, like responding badly to negative reviews and leaving adverse reviews of other authors’ books. In this brief, we explain from whom you should seek reviews and how best to approach them. You can also set yourself up as an expert reviewer first before seeking reviews from others for your own book; we explain how to achieve this by joining the right review sites (Goodreads, Shelfari and BlogTalkRaido), offering to do interviews, reviewing one of your reviewer’s books; writing good reviews and always responding to any critics in a positive and polite manner, thanking them for their feedback even if their comments are less than favourable or constructive.
- Publish and Promote Your Ebook IN A DAY
This book explains how to turn your manuscript into an ebook and use various online market channels to sell it. The opening chapters explain how to improve your book’s prospects for commercial success by writing hooks into your book and proofreading it. It then describes how to use Facebook, LinkedIn, Twitter, Goodreads and other social media networks to full advantage in order to promote your book. It explains how you can develop your Amazon Author Page and participate on relevant discussion boards, how to set yourself up as reviewer and secure endorsements for your book. It explains how blogging and creating YouTube videos can be useful tools in building up a strong readership and fan base, and covers how you can sell the foreign rights to your book. This book explains how to do all this and more in a detailed, simple and straightforward way.
Read more from Darin Jewell
Publish and Promote Your Ebook IN A DAY Rating: 0 out of 5 stars0 ratingsHow To Sell And Market Your Book Rating: 0 out of 5 stars0 ratingsHow To Sell And Market Your Book Rating: 0 out of 5 stars0 ratingsSecure Reviews and Set Yourself Up As a Reviewer IN A DAY Rating: 0 out of 5 stars0 ratingsGuerrilla Marketing and DIY Distribution for Your Book IN A DAY Rating: 0 out of 5 stars0 ratingsHow to Use Facebook and Other Social Networking Sites to Sell Your Ebook IN A DAY Rating: 0 out of 5 stars0 ratingsBuild an Author Brand, Develop Your Amazon Profile and Participate on Kindle Boards IN A DAY Rating: 0 out of 5 stars0 ratingsMarket Your Book on Twitter, Pinterest, and Goodreads IN A DAY Rating: 0 out of 5 stars0 ratingsHow to Publish and Sell Your Ebook IN A DAY Rating: 0 out of 5 stars0 ratings
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