Simplicity (Review and Analysis of Debono's Book)

By BusinessNews Publishing

The must-read summary of Edward de Bono's book: "Simplicity: An Elegant and Powerful Business Concept".

This complete summary of the ideas from Edward de Bono's book "Simplicity" shows how most consumer products are too complex for customers, who become frustrated by long instruction booklets; the same can be said for other processes and products. In his book, the author explains the value of simplicity: it saves time and money, allows freedom and is a powerful selling tool. The successful businesses of the future will market simplicity, not complexity, which is easier for customers to understand, and is more elegant. This summary explains how to simplify company structures, products, and process, and provides 14 different methods that are suitable for different situations.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Simplicity" and discover why simplicity will be the key to your future success.

• Language: English
• Publisher: Business Book Summaries
• Release date: Sep 29, 2014
• ISBN: 9782511016411

Book preview

Book Presentation Simplicity by Edward Debono

Book Abstract

Important Note About This Ebook

Summary of Simplicity (Edward Debono)

1. The Value of Simplicity

2. The Challenge of Simplicity

3. Why Some People Love Complexity

4. How To Simplify

5. Using the Tree Metaphor for Simplicity

6. Key Methods of Simplifying

7. The Dangers of Simplicity

8. Simplicity in Every Day Life

9. The Ten Rules of Simplicity

Book Abstract

MAIN IDEA

Simplicity is going to be a key business value in the future. Already, most consumer products have become too complex -- by most estimates, only 10-percent of the population use more than 10-percent of the features of their video recorders because they are too complicated. The same holds true for many other consumer products and processes. The added value of the future will not only be generated by those who develop new technologies and new processes -- it will also be created by those businesses which can take common processes and simplify them. That takes some focused creative thinking.

Important Note About This Ebook

This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.

1. The Value of Simplicity

Main Idea

Simplicity