The 7 Lies of Attraction Marketing

By Dale Calvert

Has Attraction Marketing destroyed the Network Marketing Industry?

Where have all the Network Marketing Millionaires disappeared to? Could attraction marketing have something to do with this?

In this thought provoking book you will learn exactly why you should avoid the attraction marketing business model if you want to develop a large, duplicating organization and true financial independence within the network marketing industry.

• Language: English
• Publisher: Dale Calvert
• Release date: Jan 6, 2013
• ISBN: 9781301672738

Dale Calvert

Dale is the CEO of Calvert Marketing Group, a consulting, training and seminar company with clients around the world. A directory of his websites can be found at: http://www.DaleCalvert.com

Book preview

The 7 Lies of Attraction Marketing

By Dale Calvert

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Copyright © 2012 Dale Calvert. All rights reserved.

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Table of Contents

Forward

What is Attraction Marketing?

Who Am I and Why Should You Listen to Me?

Lie #1 Brand Yourself, not your company

Lie #2 Never Chase Friends and Family

Lie #3 You must create multiple Streams of MLM Income

Lie #4 You Must have your own Blog

Lie #5 Live Opportunity Meetings Don’t Work

Lie #6 Your upline & company have Secrets

Lie #7 People do business with those they know, like and trust.

Taking Back the Network Marketing Industry

Forward

This book was written for two types of people.

First, it is for network marketing distributors who are curious if attraction marketing is a valid concept. Second, it is for network marketers who have drank the attraction marketing cool aide and are wondering why it is not working for them the way the guru said it would.

The popularity and the concept of attraction marketing has exploded over the past few years. Not because it is valid, but because the message, is one that upcoming newbie marketers want to hear.

I hope this book takes you behind the curtain and gives you a clearer perspective on this concept and what is really going on.