The Self-Employed Life: Business and Personal Development Strategies That Create Sustainable Success

Written by Jeffrey Shaw

Narrated by Jeffrey Shaw

Faced with uncontrollable circumstances, from a change in market demand to a global pandemic, being self-employed can sometimes feel less like you're running the show, and more like the show is running you. But it doesn't need to be that way. Small business consultant, entrepreneur coach, and acclaimed portrait photographer Jeffrey Shaw--TEDx speaker and host of the popular The Self-Employed Life podcast--offers the essential manual on everything you need to be successful as a self-employed business owner. Through the Self-Employed Ecosystem, you'll learn the business and personal development strategies that will help you regain control over your business, and master effective daily habits that create sustainable success. This is the definitive guide for self-employed business owners.

• Language: English
• Publisher: Lantern Audio
• Release date: Aug 16, 2021
• ISBN: 9781953598431

Jeffrey Shaw

Jeffrey Shaw is host of the popular business podcast Creative Warriors, a featured storyteller on The Moth, and a nationally acclaimed keynote speaker. He speaks at creative and business conferences on the topics of marketing, branding, customer relations, and sales. For more than three decades, Jeffrey has been one of the most sought-after portrait photographers in the U.S., photographing the families of such notables as Tom Seaver, Pat Riley, David Bloom, Stephanie Seymour, and C-Suite executives from Twitter, Anheuser Busch, 3M, as well as Wall Street leaders too many to mention. His portraits have appeared on the Oprah Show, in People magazine, O Magazine, CBS News, and others. Having been a photographer for so many years, Jeffrey realizes a keen eye isn't just for what one sees, but also for what one senses. To be able to sense the needs of others and trends in business keeps you a step ahead. Jeffrey Shaw, a.k.a. the Lingo Guy, uses this honed intuition developed as a photographer to teach entrepreneurs how to attract their ideal customers by speaking their Secret Language. Speaking the Secret Language of your ideal customer makes them feel like you "get them" and they, in turn, feel like they "get" you. This bonds supersedes price and creates brand loyalty. Are there businesses and brands that you are devoted to and care less about price? I'll bet there are! Jeffrey is the author of LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible. In the world of marketing, the buzz for years has been buyer personas and avatars. LINGO will be the buzz of the future because consumers will demand businesses know more about them than their demographics and stats in order to gain their business in years to come. Any business can compete on demographics and price. Speaking their Secret Language separates you from the competition. Jeffrey is the father of three adult children and resides with his two dogs in Miami Beach, Florida.

Reviews for The Self-Employed Life

[Michael Tucker · Rating: 5 out of 5 stars]

This was a great book for wanting dealing with the challenges of starting she running a business. My business is 5 years old but it can be very lonely and difficult to figure out the right decisions to make as new challenges continue to make my journey more and more interesting. Hearing that others are freaking with this too and their mechanisms to cope was tremendously helpful. Thank you Jeffrey! Can't wait to start listening to the podcast now...