The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power
Written by Michael A. Cusumano, Annabelle Gawer and David B. Yoffie
Narrated by Sean Patrick Hopkins
4.5/5
()
About this audiobook
A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.
Managers and entrepreneurs in the digital era must learn to live in two worlds—the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing together individuals and organizations so they can innovate and interact in ways not otherwise possible. Platforms create economic value far beyond what we see in conventional companies.
The Business of Platforms is an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional, and political lives. They explain how these new entities differ from the powerful corporations of the past. They also question whether there are limits to the market dominance and expansion of these digital juggernauts. Finally, they discuss the role governments should play in rethinking data privacy laws, antitrust, and other regulations that could reign in abuses from these powerful businesses.
Their goal is to help managers and entrepreneurs build platform businesses that can stand the test of time and win their share of battles with both digital and conventional competitors. As experts who have studied and worked with these firms for some thirty years, this book is the most authoritative and timely investigation yet of the powerful economic and technological forces that make platform businesses, from Amazon and Apple to Microsoft, Facebook, and Google—all dominant players in shaping the global economy, the future of work, and the political world we now face.
Supplemental enhancement PDF accompanies the audiobook.
Michael A. Cusumano
Michael A. Cusumano is the SMR Distinguished Professor at the MIT Sloan School of Management. He has been a dean and vice president at Tokyo University of Science and has published over 130 articles and 13 books, including Competing on Internet Time and Strategy Rules (both with David Yoffie), Platform Leadership (with Annabelle Gawer), as well as Microsoft Secrets (with Richard Selby), The Business of Software, and Staying Power. He lives in Groton and Cambridge, Massachusetts.
Related to The Business of Platforms
Related audiobooks
The Digital Transformation Playbook: Rethink Your Business for the Digital Age Rating: 5 out of 5 stars5/5Reinvent Your Business Model: How to Seize the White Space for Transformative Growth Rating: 5 out of 5 stars5/5Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs Rating: 4 out of 5 stars4/5Chasing Digital: A Playbook for the New Economy Rating: 5 out of 5 stars5/5Competing Against Luck: The Story of Innovation and Customer Choice Rating: 5 out of 5 stars5/5Business Model Shifts: Six Ways to Create New Value For Customers Rating: 5 out of 5 stars5/5Driving Digital Strategy: A Guide to Reimagining Your Business Rating: 3 out of 5 stars3/5The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business Rating: 4 out of 5 stars4/5The Change Maker's Playbook: How to Seek, Seed and Scale Innovation in Any Company Rating: 4 out of 5 stars4/5Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead Rating: 4 out of 5 stars4/5Leading Digital: Turning Technology Into Business Transformation Rating: 5 out of 5 stars5/5The Age of Agile: How Smart Companies Are Transforming the Way Work Gets Done Rating: 4 out of 5 stars4/5From Startup to Exit: An Insider's Guide to Launching and Scaling Your Tech Business Rating: 0 out of 5 stars0 ratingsDigital Business Transformation: How Established Companies Sustain Competitive Advantage From Now to Next Rating: 0 out of 5 stars0 ratingsThe Product-Led Organization: Drive Growth by Putting Product at the Center of Your Customer Experience Rating: 4 out of 5 stars4/5Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century Rating: 5 out of 5 stars5/5Seeing What's Next: Using the Theories of Innovation to Predict Industry Change Rating: 4 out of 5 stars4/5The Innovation Ultimatum: How Six Strategic Technologies Will Reshape Every Business in the 2020s Rating: 5 out of 5 stars5/5Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative Rating: 4 out of 5 stars4/5Inside the Tornado Rating: 4 out of 5 stars4/5Designed for Digital: How to Architect Your Business for Sustained Success Rating: 5 out of 5 stars5/5Beyond Digital: How Great Leaders Transform Their Organizations and Shape the Future Rating: 4 out of 5 stars4/5Experimentation Works: The Surprising Power of Business Experiments Rating: 4 out of 5 stars4/5The Art of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm Rating: 4 out of 5 stars4/5HBR's 10 Must Reads on Platforms and Ecosystems Rating: 5 out of 5 stars5/5The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback Rating: 5 out of 5 stars5/5Wikinomics: How Mass Collaboration Changes Everything Rating: 4 out of 5 stars4/5Socialized!: How the Most Successful Businesses Harness the Power of Social Rating: 4 out of 5 stars4/5Thriving in the Gig Economy: How to Capitalize and Compete in the New World of Work Rating: 5 out of 5 stars5/5Artificial Intelligence for Marketing: Practical Applications Rating: 4 out of 5 stars4/5
Business Development For You
Built to Last: Successful Habits of Visionary Companies Rating: 4 out of 5 stars4/5Bringing Out the Best in People: How to Apply the Astonishing Power of Positive Reinforcement, Third Edition Rating: 5 out of 5 stars5/5Success Mindsets: How Top Entrepreneurs Succeed in Business and Life Rating: 5 out of 5 stars5/5Think and Grow Rich (1937 Edition): The Original 1937 Unedited Edition Rating: 5 out of 5 stars5/57 Secrets of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone Rating: 5 out of 5 stars5/5Grow Rich! With Peace of Mind Rating: 5 out of 5 stars5/5The Advantage: Why Organizational Health Trumps Everything Else In Business Rating: 5 out of 5 stars5/5How to Retire Happy, Wild, and Free: Retirement Wisdom That You Won't Get from Your Financial Advisor Rating: 4 out of 5 stars4/5Questions that Sell: The Powerful Process for Discovering What Your Customer Really Wants, Second Edition Rating: 4 out of 5 stars4/5How the Mighty Fall Rating: 4 out of 5 stars4/5The Art of Connection: 7 Relationship-Building Skills Every Leader Needs Now Rating: 5 out of 5 stars5/5Good to Great Rating: 5 out of 5 stars5/5The Human Sales Factor: The Human-to-Human Equation for Connecting, Persuading, and Closing the Deal Rating: 5 out of 5 stars5/5Your Creative Career: Turn Your Passion into a Fulfilling and Financially Rewarding Lifestyle Rating: 4 out of 5 stars4/5The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience Rating: 4 out of 5 stars4/5The Lords of Strategy: The Secret Intellectual History of the New Corporate World Rating: 4 out of 5 stars4/5Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days Rating: 4 out of 5 stars4/5Wait, I'm the Boss?!?: The Essential Guide for New Managers to Succeed from Day One Rating: 4 out of 5 stars4/5One Little Spark!: Mickey's Ten Commandments and The Road to Imagineering Rating: 4 out of 5 stars4/5The Consulting Bible: How to Launch and Grow a Seven-Figure Consulting Business, 2nd Edition Rating: 4 out of 5 stars4/5The Laws of Simplicity: Design, Technology, Business, Life Rating: 4 out of 5 stars4/5Change Starts with You: Following Your Fire to Heal a Broken World Rating: 5 out of 5 stars5/5The Divide: Global Inequality from Conquest to Free Markets Rating: 4 out of 5 stars4/5Doughnut Economics: Seven Ways to Think Like a 21st-Century Economist Rating: 5 out of 5 stars5/5The Family-First Entrepreneur: How to Achieve Financial Freedom Without Sacrificing What Matters Most Rating: 4 out of 5 stars4/5The Leader Habit: Master the Skills You Need to Lead--in Just Minutes a Day Rating: 4 out of 5 stars4/5The Emigrant Edge: How to Make It Big in America Rating: 5 out of 5 stars5/5
Reviews for The Business of Platforms
35 ratings2 reviews
- Rating: 5 out of 5 stars5/5I enjoyed this book a lot! The information is up-to-date and relevant,and the language of the book is simple and very easy to understand for those for whom English is a second language.
- Rating: 5 out of 5 stars5/5Informative and helpful in understanding platform business. Putting different thoughts into perspective and context.