Marketing Management Series

Would you like to know how to brand your business and stand out in an already saturated market?   Are you thinking about starting a new business but worrying that there are too many competitors?   Are you defining your target audience and are unsure about coming up with a unique brand name and logo?   Business Branding is the guide you need! We will teach you how to establish your business branding in 7 easy steps. This guide is designed to provide you with all the tools you need in a concise, easy to understand format that will answer all your burning questions and get you on your way to successful business branding. YOU’LL LEARN: Importance of branding Understanding brand purpose with examples Actionable steps that will help you build a brand trusted by people Identifying the audience for your brand Types of competitors and tips on identifying them A comprehensive guide to market research How to formulate your mission statement Choosing the right brand name Marketing strategies to spread the word about your brand Innovative ideas to make your brand stand out And much more!    To help you on this journey of achieving the goal of becoming a branding strategist, this guide goes through many actionable examples and strategies. As you press yourself to grow, you will find that there are so many experiences you have already had that will help formulate your ability to establish successful business branding. Let’s get started!

How do you come up with the right digital marketing strategy for your business?   How to go about creating the right kind of content with digital storytelling?   How does a business go from being virtually unknown into a household name?   Digital Marketing is the guide you need! We will teach you how to establish your digital marketing strategy in 7 easy steps. This guide is designed to provide you with all the tools you need in a concise, easy to understand format that will answer all your burning questions and get you on your way to establishing successful digital marketing.   YOU’LL LEARN: Why digital marketing is the way of the future? What is a digital story and why your business needs to be telling one? Why digital strategy is, by far, the VERY BEST approach that will turn your business vision into reality. What are some of the most important KPIs that you should be tracking and monitoring for your campaigns? What is email marketing automation and why you should be using it right now (if you haven’t already started)? How do you understand your audience and figure out what your messaging should be? How to set the right kind of budget for your business and ensure you’re getting the most bang for your buck. And much more!    To help you on this journey of achieving the goal of becoming a digital marketer, this guide goes through many actionable examples and strategies. As you press yourself to grow, you will find that there are so many experiences you have already had that will help formulate your ability to be a successful strategic marketing plan. Let’s get started!

Are you new to marketing or struggling to get started with developing a strategy?   Would you like to know how to assess and evaluate where your brand stands with competition?   Are you looking to define the right marketing mix and need to know what it takes to generate a successful marketing strategy?   Marketing Strategy is the guide you need! We will teach you how to establish your marketing strategy in 7 easy steps. This guide is designed to provide you with all the tools you need in a concise, easy to understand format that will answer all your burning questions and get you on your way to establishing a successful marketing strategy.   Developing a marketing strategy is essential for any brand. It provides the research and tools needed to connect with the audience the brand is looking to connect with. Ultimately it can also show how the business is growing and opportunities for future growth. Without marketing, a brand is simply not going to be seen or grow. Marketing provides the spark for amazing brands to flourish and be known within the industry.   YOU’LL LEARN: How to understand the customer Ways to navigate market analysis The importance of the role that competition plays in strategy Why distribution matters to your brand and consumers The importance of the Marketing Mix The purpose of conducting financial analysis How to review and assess your marketing strategy And much more!    To help you on this journey of achieving the goal of becoming a marketing strategist, this guide goes through many actionable examples and strategies. Let’s get started!

How do you build long-term, lasting relationships with your customers?   What are good tools to communicate instantly back and forth with your customers the same way you would do if you were chatting with a friend?   How to allow your business to build a community where customers can come and feel like they belong?   Social Media Marketing is the guide you need! We will teach you how to establish your social media marketing strategy in 7 easy steps. This guide is designed to provide you with all the tools you need in a concise, easy to understand format that will answer all your burning questions and get you on your way to establishing successful social media marketing.   YOU’LL LEARN: Understanding what social media marketing is Why your business needs it How to conduct market research the right way to yield the best results for your business How to market on platforms like Facebook, Instagram, and YouTube Why selecting the right niche market matters How to build an unforgettable business presence on social media And much more!    To help you on this journey of achieving the goal of becoming a social media marketer, this guide goes through many actionable examples and strategies. As you press yourself to grow, you will find that there are so many experiences you have already had that will help formulate your ability to establish successful social media marketing. Let’s get started!

Are you new to marketing or struggling to get started with understanding marketing analytics?   Do you want to be able to answer questions like - how do our marketing activities compare to the competition?   Are your marketing resources properly allocated?   Marketing Analytics is the guide you need! We will teach you how to establish your marketing analytics strategy in 7 easy steps. This guide is designed to provide you with all the tools you need in a concise, easy to understand format that will answer all your burning questions and get you on your way to establishing successful marketing analytics.   Marketing analytics encompasses technologies and processes that enable marketing strategists to evaluate the success of their initiatives. Strategists accomplish this by measuring performance in the various channels they are present in, business metrics like marketing effectiveness, marking attribution, and return on investment (ROI).   YOU’LL LEARN: How to determine stakeholders Ways to navigate data integration The importance of key performance indicators Ways of implementing analytics The importance of data governance The purpose of conducting financial analysis The role of IT How to measure success What to look for with Vendors And much more!    To help you on this journey of achieving the goal of becoming a marketing analyst, this guide goes through many actionable examples and strategies. As you press yourself to grow, you will find that there are so many experiences you have already had that will help formulate your ability to establish successful marketing analytics. Let’s get started!  

Are you a novice content marketer who needs to know how to create a powerful story with proven SEO techniques that appeal to major search engines?   Are you looking for a refresher on content marketing essentials or help fill a knowledge gap?   Do you need to learn how to fine-tune your content strategy to deliver a quality user experience?   Content Marketing is the guide you need! We will teach you how to establish your content marketing strategy in 7 easy steps. This guide is designed to provide you with all the tools you need in a concise, easy to understand format that will answer all your burning questions and get you on your way to establishing successful content marketing. YOU’LL LEARN: What content marketing is, how it began, and what it has achieved to date for companies Understanding the value proposition of content marketing How to approach your company's unique perspectives and approach to create content Understanding the different types of content How to set-up a road map to navigate your way to set up a content marketing plan Useful facts to boost content recognition and gain quick wins Delivering the right sort of content that not only captivates your audience but also leads to sales The right content channels for your content The seven-step process to help you understand the purpose of attracting finely defined audiences And much more!    To help you on this journey of achieving the goal of becoming a content marketer, this guide goes through many actionable examples and strategies. As you press yourself to grow, you will find that there are so many experiences you have already had that will help formulate your ability to establish successful content marketing. Let’s get started!

Are you looking to assess your organization's performance and looking for ways to improve organizational growth and prospects?   Are you unsure how to go about creating relationships, strong strategies, brand awareness, and marketplace expansion?   Are you struggling to establish a big-picture view or long-term growth perspective in your business development strategy?   Business Development is the guide you need! We will teach you how to establish your business development strategy in 7 easy steps. This guide is designed to provide you with all the tools you need in a concise, easy to understand format that will answer all your burning questions and get you on your way to establishing successful business development. YOU’LL LEARN: ·     How to identify your target market ·     Understanding your customer base and competitors ·     How to identify the type of business you are running ·     Setting and prioritizing SMART goals ·     How to generate leads ·     Increasing website traffic ·     Using sales funnels to generate engaging leads ·     Understanding how viral marketing works ·     And much more!   To help you on this journey of achieving the goal of becoming a business developer, this guide goes through many actionable examples and strategies. As you press yourself to grow, you will find that there are so many experiences you have already had that will help formulate your ability to establish successful business development. Let’s get started!

Are you new to mobile marketing or struggling to get started with understanding the mobile space? Do you want to be able to answer questions like - how do our mobile marketing activities compare to the competition?  Are your mobile marketing resources properly allocated?   Mobile Marketing is the guide you need! We will teach you how to establish your mobile marketing strategy in 7 easy steps. This guide is designed to provide you with all the tools you need in a concise, easy to understand format that will answer all your burning questions and get you on your way to establishing successful mobile marketing.   YOU’LL LEARN: The importance of mobile strategy Strategies for Push Notifications The importance A/B testing How to understand the critical components of App Marketing Funnels The power of SMS marketing What Location-Based Marketing is How social media plays into Mobile Marketing What QR codes are How QR codes can transform the customer experience And much more!    To help you on this journey of achieving the goal of becoming a mobile marketer, this guide goes through many actionable examples and strategies. As you press yourself to grow, you will find that there are so many experiences you have already had that will help formulate your ability to establish successful mobile marketing. Let’s get started!  

MARKETING MANAGEMENT - 8 MANUSCRIPTS IN 1 BOOK, INCLUDING:   1) MARKETING STRATEGY: 7 Easy Steps to Master Marketing Fundamentals, Advertising Strategy, Marketing Management & Research.   2) BUSINESS BRANDING: 7 Easy Steps to Master Brand Management, Reputation Management, Business Communication & Storytelling.   3) DIGITAL MARKETING: 7 Easy Steps to Master PPC Advertising, Affiliate Marketing, Email Marketing & Online Retargeting.   4) SOCIAL MEDIA MARKETING: 7 Easy Steps to Master Social Media Advertising, Influencer Marketing & Platform Audience Growth.   5) MARKETING ANALYTICS: 7 Easy Steps to Master Marketing Metrics, Data Analysis, Consumer Insights & Forecasting Modeling.   6) CONTENT MARKETING: 7 Easy Steps to Master Content Strategy, Content Creation, Search Engine Optimization & Copywriting.   7) BUSINESS DEVELOPMENT: 7 Easy Steps to Master Growth Hacking, Lead Generation, Sales Funnels, Traffic & Viral Marketing.   8) MOBILE MARKETING: 7 Easy Steps to Master Mobile Strategy, Mobile Advertising, App Marketing & Location Based Marketing.   START MARKETING MANAGEMENT TODAY!