In this week's episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, is joined by content creator Jesse Katches.
Jesse discusses his journey in content creation, covering the importance of storytelling, strategies for managing anxiety and burnout, and approaches to monetization. He underscores the unique value each creator offers and advocates for embracing imperfect content.
Additionally, Jesse highlights the power of niche topics and the potential to build strong communities around them.
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Show Notes:
(01:02) - Introduction to Jesse
(04:50) - Breaking barriers in public speaking
(08:15) - Power of storytelling in content creation
(11:20) - Navigating anxiety and burnout as a creator
(15:30) - Monetization models as a creator
(17:30) - Potential of niche topics in building a community

Check out some of our previous episodes:

Inside Snap's Playbook w/ Brooke Berry
⁠⁠Trends at META w/ Jackie Pimentel⁠⁠
⁠⁠Scaling Miss Excel w/ Kat Norton⁠⁠
⁠⁠What is the Future of Social Media w/ Coco Mocoe⁠⁠
⁠⁠⁠What a Creator-Led Brand Looks Like w/ Bryan Reisberg (Maxine The Fluffy Corgi)⁠⁠⁠
⁠⁠⁠What Does it Take to Succeed as a Creator w/ Nicky Reardon⁠⁠⁠
⁠⁠⁠From $400 a Day to a Globally Recognized Brand w/ Calum Watson (Gymshark)⁠⁠⁠
⁠⁠⁠Redefining Influence: Trends, Challenges, and Opportunities w/ Keith Bendes (Linqia)⁠⁠⁠
⁠⁠⁠Mastering Money w/ Vivian Tu (Your Rich BFF)⁠⁠⁠
⁠⁠⁠The Magic of Interfluence w/ Lubna Mohsin-Haque (Estée Lauder)⁠⁠⁠
⁠⁠⁠Click, Create, Connect w/ David Neyman (Logitech)⁠⁠⁠
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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Boosting Brands with Vitamin-Infused Marketing w/ Lisa Chudnofsky (The Vitamin Shoppe)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Retaining Influence w/ Conor Begley (CreatorIQ)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Decoding the Secrets of the Creator Economy w/ Avi Gandhi⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Art of Social Media Creativity w/ Jon Youshaei⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Exploring the Influence and Impact of Reddit w/ Will Cady⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
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