Don't miss out on this week's episode of The Influence Factor podcast, as Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory and the show's host, engages in a thought-provoking conversation with Nick Kaplan, Chief Growth and Innovation Officer at Saadia Group.
Together, they explore a wide range of topics, encompassing their approach to innovation, the emotional aspect of marketing, data utilization, and much more.
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Show Notes:
(01:28) - Who is Nick?
(03:02) - Approach to innovation
(07:34) - Emotional investment
(12:00) - Owning consumers
(16:05) - Identifying creators
(19:18) - Application of data
(30:35) - Social commerce


TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez
Retaining Influence w/ Conor Begley (CreatorIQ)⁠⁠


⁠⁠⁠Creator Economy Insights Unveiled w/ Matt Navarra⁠⁠⁠⁠
⁠⁠⁠⁠Influencer Activations that Drive Results w/ James Creech (Brandwatch)⁠⁠⁠⁠
⁠⁠⁠⁠⁠From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠Insider View of VidCon w/ Colin Hickey⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠Funding the Creative Journey w/ Aaron DeBevoise (Spotter)⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠Swipe Right on OkCupid Success w/ Michael Kaye⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahan⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠Decoding the Secrets of the Creator Economy w/ Avi Gandhi⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠The Art of Social Media Creativity w/ Jon Youshaei⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠Exploring the Influence and Impact of Reddit w/ Will Cady⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠Navigating Social Media Selling for Maximum Impact w/ Paul Bakaus (Koji)⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠New Social Media Subscriptions, Super Bowl's Influencers and Content Creators Trips w/ Lia Haberman⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits (Creators + Community @ LinkedIn)⁠⁠⁠⁠⁠
⁠⁠⁠⁠⁠Innovation Within A Traditional Marketplace w/ Jake Karls (Mid-Day Squares)⁠