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News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas?

News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas?

FromCampaign podcast


News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas?

FromCampaign podcast

ratings:
Length:
17 minutes
Released:
May 21, 2024
Format:
Podcast episode

Description

Campaign's editorial team take you through some of the biggest stories of the week with the views from their news desks.The team discusses Asda's brand refresh and the use of humour in the supermarket category, how Shell and Havas were targeted by Brandalism in an out-of-home protest and adland's answers to Campaign's question of the week where we asked how big of a problem is brands pitching for free ideas.Taking you through the headlines and top stories, this episode is hosted by tech editor Lucy Shelley, joined by reporter Charlotte Rawlings and deputy news editor Marianne Calnan.Further reading:Halfords appoints media planning and buying agency to £20m accountAssembly poaches managing partner from Group MGroup M broadens remit of Wavemaker global chief Toby JennerCraig Inglis re-emerges as Merlin Entertainment’s first CMOMother hires creative directors from Adam & Eve/DDB and Droga5Monzo unveils debut work by Uncommon Creative StudioEast midlands appoints five agencies to roster Hosted on Acast. See acast.com/privacy for more information.
Released:
May 21, 2024
Format:
Podcast episode

Titles in the series (100)

Welcome to Campaign magazine's podcast, our weekly look at the biggest stories, campaigns and important issues in UK advertising and media. The podcast is hosted by Campaign's media and technology editor Omar Oakes. Read more at http://www.campaignlive.co.uk/resources/podcasts