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512: How Shay Mitchell Is Disrupting a $17B Industry

512: How Shay Mitchell Is Disrupting a $17B Industry

FromThe Foundr Podcast with Nathan Chan


512: How Shay Mitchell Is Disrupting a $17B Industry

FromThe Foundr Podcast with Nathan Chan

ratings:
Length:
60 minutes
Released:
May 17, 2024
Format:
Podcast episode

Description

Shay Mitchell loves it when people approach her in public and ask about her luggage instead of a selfie. The multi-hyphenate founder never wanted her brand to be BÉIS by Shay Mitchell; she wanted her business to stand alone as a solution for customers. Mitchell is an actress, producer, entrepreneur, activist, mother, and author. She’s best known for her work on the hit show "Pretty Little Liars,” but has transitioned the Hollywood glitz for the boardroom blitz. Since 2017, she’s founded three companies: Amore & Vita Productions, BÉIS travel wear, and Onda canned sparkling tequila.
In this episode, you’ll learn:

Why the name play a huge part in BÉIS development

Mitchell’s philosophy of learning

Why she’s still a consumer first

About the lengthy sampling and design process for BÉIS

How BÉIS turned negative publicity into a viral pop-up event

Four ways to partner with talent for your business.

How Drake became Onda’s first and best customer

About Mitchell’s new upcoming travel show Thirst


If she’s ever returning to YouTube

And much more brand, business, and founder advice…


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Magazine
Released:
May 17, 2024
Format:
Podcast episode

Titles in the series (100)

We interview hard to reach entrepreneurs. (Mark Cuban, Seth Godin, Tim Ferriss, Tony Robbins, Barbara Corcoran, Daymond John & many more). Unlike most podcast interview series Nathan Chan literally started from knowing nothing. He was just an average guy working in a 9-5 job he utterly hated. He knew nothing about entrepreneurship, nothing about startups, nothing about marketing, and nothing about online or how to build a business. So from launching Foundr Magazine he's gone out and spoken to some of the most successful entrepreneurs and founders in the world in the world to find out exactly what it takes to become a successful entrepreneur, so YOU can learn from them. Why this podcast? Because we're asking the same questions you want to know as an entrepreneur on their journey to building an extremely successful business. We're on the front-lines facing the daily battles you are. How do I get more customers? How do I scale my business? I want to start a business, but just don't know where to start? How did this person get millions of customers and make millions of dollars and have a such a massive impact on the world? Some of these entrepreneurs are very well known, and some not known at all and that’s the cool part! Here we will share with you our best interviews from Foundr magazine showcasing this persons processes, failures, critical lessons learnt and actionable strategies showing YOU how to build a successful business. This is NOT your AVERAGE everyday entrepreneurship podcast.