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How To Use A Book To Grow Your Business (Without Selling Many Copies)

How To Use A Book To Grow Your Business (Without Selling Many Copies)

FromI Want To Know


How To Use A Book To Grow Your Business (Without Selling Many Copies)

FromI Want To Know

ratings:
Length:
46 minutes
Released:
Apr 17, 2024
Format:
Podcast episode

Description

Today, my guest on the I Want To Know podcast is Andy Brown. Andy's an award-winning advisor and coach for people-based businesses, helping them grow and increase their value. He's also the author of “The Emotional Overdraft: 10 Simple Changes for Balancing Business Success and Wellbeing.” Published on January 22, 2024, “The Emotional Overdraft” identifies the 10 drivers of an emotional overdraft and the hidden cost line in many leaders' P&L statements. The book enables leaders to create healthier relationships with their businesses, loved ones, and themselves. What's the best way to use a book to grow your business? Do you know when it makes sense to give your book away for free? And does your book need to sell a lot of copies in order for it to help you? Well, you're about to find out.Here are some of the most valuable moments in our conversation:00:00 - Introduction09:19 - 3 Ways To Use Your Book To Create Value For Yourself (Without Being A Best-Seller)17:37 - Give Away Your Book For Free (To These 8 People!)35:10 - Are You An "Expert?" 3 Misconceptions You Likely Have About AuthorityShow Notes? Watch this episode on YouTubeTo Connect with Andy BrownWebsite: https://andybrown.coach/ Book: https://emotionaloverdraft.com/ Twitter: https://twitter.com/byandybrown LinkedIn: https://www.linkedin.com/in/andybrownprofile/  To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/Twitter: https://twitter.com/jspectorApply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat
Released:
Apr 17, 2024
Format:
Podcast episode

Titles in the series (79)

Where creative entrepreneurs get their questions answered. I Want To Know is a no-fluff, 30-minute weekly podcast to help you grow your audience and business. In each episode, host and For The Interested newsletter creator Josh Spector answers three questions from a creative entrepreneur to help them overcome their challenges and accomplish their goals. Each answer becomes a 10-minute conversation in which Josh shares advice based on proven strategies he’s used to grow and monetize his audience. If you’d like to be a guest on I Want To Know, apply at JoshSpector.com/Questions.