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Sponsored: Integrating data to deepen member relationships

Sponsored: Integrating data to deepen member relationships

FromAmerica's Credit Unions


Sponsored: Integrating data to deepen member relationships

FromAmerica's Credit Unions

ratings:
Length:
22 minutes
Released:
Nov 5, 2020
Format:
Podcast episode

Description

While the coronavirus (COVID-19) pandemic has shifted credit unions’ focus from in-person to digital channels, the truly successful credit unions are those that help members smoothly transition from one channel to the other, picking up financial conversations right where they left off from their last visit. What ties those channels together? Data. Marquis helps credit unions use data to make those conversations with members meaningful, productive, and more efficient. In this podcast, sponsored by Marquis, Tony Rizzo, chief marketing and creative officer for Marquis, and Ryan Housefield, senior vice president of sales, describe how credit unions that use data on the front lines can provide the engagement tools employees need to drive sales and decision-making while improving the bottom line. As Rizzo says in this interview, the best way for credit unions to compete with big banks is to stay focused and local. Data integration is the best way to do that.
Released:
Nov 5, 2020
Format:
Podcast episode

Titles in the series (100)

America's Credit Unions is a weekly podcast featuring credit union people and credit union ideas.