On the heels of her celebrated cookbook, Alpine Cooking, author Meredith Erickson spent six years researching and conjuring a Dolomites-inspired aperitivo. The result is DolaDira, rhubarb  and all natural Alpine ingredients inlcuding gentian and elderflower, plus a gorgeous visual campaign that captivated Erica from its corrugated bottle and vintage typeface. Join Erica and Meredith for a conversation on Alpine aperitivi. For show notes and more visit Ciao Bella  INSTAGRAM: @ericafirpo TWITTER  @moscerina