Corporate Explorers: Navigating Through Toxic Assumptions with Narendra Laljani   Episode Description: In this insightful episode of our Corporate Explorer series, we dive deep into the crucial topic of "Outside-In: Overcoming Toxic Assumptions with Market Insight" with our distinguished guest, Narendra Laljani. As a co-author of the chapter, management educator, consultant, and program director at Henley Business School, Laljani brings a wealth of experience and knowledge to our discussion, illuminating the path for organizations aiming to navigate the treacherous waters of innovation and strategic adaptation. Key Highlights: Introduction to the Series [00:00:00]: We kick off the episode with gratitude towards our sponsor, Wazoku, for supporting the exploration of effective, sustainable innovation ecosystems. A brief overview sets the stage for our deep dive into overcoming toxic assumptions through market insight, highlighting the journey through previous series parts with Mike Tushman and Andy Binns. The Core Challenges [00:02:00]: Laljani and host Aidan McCullen discuss the dual challenges of the "inside-out" and "outside-in" perspectives that organizations face. Through captivating examples such as Encyclopaedia Britannica, Kodak, and Thomas Cook, we explore the pitfalls of success recipes and the importance of adapting to environmental changes. Narendra Laljani's Rich Experience [00:04:00]: Laljani shares his extensive background in corporate exploration, offering personal anecdotes and lessons learned from both successes and failures. His insights into leadership challenges and strategic execution are not to be missed. Overcoming Embedded Assumptions [00:05:00]: Delving into the metaphor of organizational DNA, we discuss how deeply embedded assumptions and beliefs shape corporate culture and decision-making processes, often to the detriment of innovation and growth. Mental Models and Industry Paradigms [00:09:00]: The conversation broadens to include the concept of mental models within organizations and entire industries, emphasizing the importance of challenging existing paradigms to uncover new opportunities. The Value of New Perspectives [00:12:00]: Highlighting the critical role of newcomers in injecting fresh thinking into stagnant environments, we discuss strategies for preserving and leveraging newness within corporate structures. A Framework for Innovation [00:14:00]: Laljani introduces a practical framework for challenging assumptions, derived from the work of C.K. Prahalad and Gary Hamel, offering listeners a tool for strategic innovation and thought provocation. Continuous Learning as a Competitive Edge [00:16:00]: The episode concludes with a powerful discussion on the importance of learning, unlearning, and relearning, underscoring continuous learning as the only sustainable competitive advantage in the future. Where to Find Us: Tune in to this compelling episode on platforms like Apple Podcasts and Spotify to gain insights into overcoming toxic assumptions with market insight. For those looking to dive deeper into strategic innovation and corporate exploration, connect with Narendra Laljani on LinkedIn or explore the upcoming Strategic Innovation Program at Henley Business School.