“I think zero to a million is the hardest is because it's the area in which you incur the most cost of change.” Today, Leila (@LeilaHormozi) shares her experience on scaling big businesses and briefly explains the four primary stages of growing a business from zero to $100 million. She discusses the importance of finding a product-market fit, understanding your customer deeply, developing the right skill set, building a great team, learning to hire well, and considering key aspects while planning to sell a business. Through real-life anecdotes and practical tips, Leila guides emerging entrepreneurs on their challenging journey to success.Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.Timestamps:(1:31) - The challenges of the initial phase(10:45) - The importance of work capacity(14:50) - The second phase: increasing lifetime value(17:06) - Understanding your customer's needs(21:49) - The third phase: moving from 10 to 50 million(23:57) - Understanding the importance of employee value proposition(27:15) - The fourth phase: the role of innovation and talent(29:38) - Preparing for vertical integration and technological advancementsFollow Leila Hormozi’s Socials:LinkedIn | Instagram | YouTube | Twitter | Acquisition