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Horizon – the future of PR and comms

Horizon – the future of PR and comms

FromCIPR Engage Podcast


Horizon – the future of PR and comms

FromCIPR Engage Podcast

ratings:
Length:
48 minutes
Released:
Nov 30, 2023
Format:
Podcast episode

Description

In the fourth and final episode in the series celebrating the CIPR’s 75thanniversary, host Henry Heming interviews speakers and attendees at the Horizon conference focusing on the future of the profession.
 
Featuring interviews (and timestamps) with:
00:44 - Sheeraz Gulsher, co-founder at People Like Us, discusses creative campaigns and practical tips on making PR more inclusive.
 
07:17 - Fatima Banglawala, comms and public affairs manager, MedTech UK and Ireland, Johnson and Johnson summarises some of the key takeaways from Jay Richards, co-founder at Imagen’s opening keynote on Gen Z.
 
09:37 - Trudy Lewis, founder at Colinear, shares her favourite takeaways from the conference’s morning sessions.
 
10:37 - Grace Fogarty, founder at Grace Fogarty Training, shares her simple, memorable tools for feeling more confident when networking and quickly developing meaningful connections. 
 
15:23 - Subira Jones, also known as The Corporate Hippie, explains the difference between feeling rundown and being burned out. Taking listeners from powerless to empowered, explaining how PR and comms practitioners can fireproof theirs (and their colleagues) career.
 
21:14 - Diana Verde Nieto, co-founder at Positive Luxury, discuss how we can move towards being positively good when it comes to sustainability through the ‘reimagining model’.
 
27:27 - Alan Oram, director at Alive with Ideas, shares his reaction to Mark Shayler’s session.
 
27:53 - Mark Shayler, owner at Ape, makes the case for the role of innovative and disruptive thinking in challenging the status quo and bringing about sustainable societal change. 
 
36:05 - Rachel Miller, founder at All Things IC, summarises her favourite session from the conference.
 
35:35 - Katie King, CEO at AI in Business, addresses the opportunities, challenges and ethical questions which are raised by increased integration of AI tools and platforms in PR workflows, project management and content creation. 
 
42:05 - Son Pham, senior campaign manager at Manifest, captures the atmosphere at the conference and his personal highlight.
 
42:29 - Alex Partridge, founder of UNILAD and LADBible shares how the media landscape is changing, what the future holds for media, and why adaptability is your greatest strength.
 
46:22 - Advita Patel, 2025 CIPR president, shares her final thoughts from the conference.
 
Share your thoughts about the topics discussed in this episode on LinkedIn or X, formerly Twitter, using #CIPREngage and tagging @CIPR_Global.
If you're a member of the CIPR, you can log 5 CPD points for listening to this episode.
Released:
Nov 30, 2023
Format:
Podcast episode

Titles in the series (16)

Published every quarter, Engage is a CIPR podcast digging deep into the challenges and opportunities facing PR and comms practitioners right now. This series brings a range of perspectives to the discussions from across the industry, offering insight as well as food for thought to learn and challenge your own mindset – regardless of where you are in your PR and comms career. Engage has been produced for PR practioners but the themes explored will prove valuable for anyone working alongside PR and comms teams, or with an interest in the issues affecting the profession. CIPR members can earn 5 CPD points for listening to an episode of Engage.