25 min listen
Your In-House Marketing Team’s Guide to AI
Your In-House Marketing Team’s Guide to AI
ratings:
Length:
9 minutes
Released:
Oct 12, 2023
Format:
Podcast episode
Description
In the fast-evolving marketing world, integrating artificial intelligence (AI) is no longer a trend but a necessity. AI is revolutionizing the industry by reshaping data acquisition, content creation, campaign implementation, client communication, and reporting. Its strategic importance is evident, with projections suggesting that AI-driven marketing will play a pivotal role in the global economy by 2030. Listen as CEO Laura Johns explains how AI doesn't replace creativity; it amplifies it, enabling marketing teams to streamline efficiency by automating repetitive tasks, freeing up time for strategic thinking and client relationships. Real-world success stories underscore AI's tangible impact on marketing's bottom line. The call to action for marketing teams is clear: AI is imperative for the present and future, empowering teams to tackle challenges and future-proof their agencies.
Released:
Oct 12, 2023
Format:
Podcast episode
Titles in the series (37)
Highs and Lows of Early-stage Startup Marketing with Landon Howell: Landon Howell is Head of Marketing at Rocketplace, a cryptocurrency asset management platform. Prior to Rocketplace, he’s held growth, marketing and ops roles at Plastiq, Fancred and Wyndy, and he’s seen his share of success and failure, as anyone... by Know, Grow and Scale with Laura Johns