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PMM to CMO - The Road Less Travelled

PMM to CMO - The Road Less Travelled

FromThe Product Marketing AI Podcast


PMM to CMO - The Road Less Travelled

FromThe Product Marketing AI Podcast

ratings:
Length:
19 minutes
Released:
Dec 7, 2023
Format:
Podcast episode

Description

The Product Marketing AI Podcast is back with a bang for Season 2. Kicking off with Elliott Rayner the CMO of ARION. This episode is sponsored by riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code productmarketingAI to start recording studio-quality sound and video and get 20% off an individual plan.


Elliott didn't follow a path, he created one. That path took him from Product & PMM roles in Adidas to Asics to the CMO of ARION, a running technology company.
He is also an expert in residence with the Product Marketing Alliance delivering a course in Storytelling and uses those skills in his role.


Technology plays a crucial role in supporting Elliot's productivity and enabling him to make better decisions as a CMO. Check out this episode to learn about his career path, his favorite Product Marketing AI tools, and his take on storytelling in PMM.

Get 20% off riverside.fm when you use the code productmarketingAI
Connect with Elliott on LinkedIn
Connect with Sean on LinkedIn
Check out Storytelling Certified.
Released:
Dec 7, 2023
Format:
Podcast episode

Titles in the series (15)

The Product Marketing AI Podcast is on a mission to make the lives of PMM's easier. The average product marketer today does not have access to competitive intelligence, sales enablement, customer research, copywriting, or Go-To-Market tools. We seek to change that by highlighting the tools that Product Marketers need to succeed. Each month we will be speaking to two Product Marketing leaders on the tools they love, the tools they hate, and how AI can make their lives easier, all in 15 minutes or less.