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    Tommy Hilfiger’s Adaptive Clothing Line: Making Fashion Inclusive

    Tommy Hilfiger’s Adaptive Clothing Line: Making Fashion Inclusive

    FromCold Call

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    Tommy Hilfiger’s Adaptive Clothing Line: Making Fashion Inclusive

    FromCold Call

    ratings:
    Length:
    19 minutes
    Released:
    Nov 28, 2023
    Format:
    Podcast episode

    Description

    In 2017, Tommy Hilfiger launched its adaptive fashion line to provide fashion apparel that aims to make dressing easier. By 2020, it was still a relatively unknown line in the U.S. and the Tommy Hilfiger team was continuing to learn more about how to serve these new customers.  Should the team make adaptive clothing available beyond the U.S., or is a global expansion premature?
    Released:
    Nov 28, 2023
    Format:
    Podcast episode

    Titles in the series (100)

    Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.