58 min listen
How to Beat the Facebook Ad Algorithm
FromThe Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS
How to Beat the Facebook Ad Algorithm
FromThe Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS
ratings:
Length:
15 minutes
Released:
May 2, 2023
Format:
Podcast episode
Description
Facebook uses a machine learning algorithm that learns from the ads that people run.
Facebook wants to make sure that people who click on ads have a good experience, even after they leave Facebook.
Targeting specific audiences is always a bad idea because it will exclude the majority of people who may be interested in the ad.
It's better to target broad: age, gender, and location.
Always use dynamic creatives, which means giving Facebook's own version of ChatGPT the job of creating the best-performing ads for you.
Resources:
Get unlimited access to all our ebooks, masterclasses & 3 classes a week
? www.DisrupterSchool.com/EnrollInDisrupterSchool
The Facebook Ads MBA Program is an immersive Hi-Touch accelerator
? www.MBA.FacebookDisrupter.com
Book time to talk with me:
? www.Consulting.FacebookDisrupter.com
Join my newsletter:
? www.Newsletter.FacebookDisrupter.com
Chapters:
00:00 What you Need to Know to Beat the Facebook Ad Algorithm
00:16 How to Beat the Facebook Ad Algorithm in 2023
07:34 The Secret to finding the Right Facebook Ad Type for Your Business
Facebook wants to make sure that people who click on ads have a good experience, even after they leave Facebook.
Targeting specific audiences is always a bad idea because it will exclude the majority of people who may be interested in the ad.
It's better to target broad: age, gender, and location.
Always use dynamic creatives, which means giving Facebook's own version of ChatGPT the job of creating the best-performing ads for you.
Resources:
Get unlimited access to all our ebooks, masterclasses & 3 classes a week
? www.DisrupterSchool.com/EnrollInDisrupterSchool
The Facebook Ads MBA Program is an immersive Hi-Touch accelerator
? www.MBA.FacebookDisrupter.com
Book time to talk with me:
? www.Consulting.FacebookDisrupter.com
Join my newsletter:
? www.Newsletter.FacebookDisrupter.com
Chapters:
00:00 What you Need to Know to Beat the Facebook Ad Algorithm
00:16 How to Beat the Facebook Ad Algorithm in 2023
07:34 The Secret to finding the Right Facebook Ad Type for Your Business
Released:
May 2, 2023
Format:
Podcast episode
Titles in the series (100)
Why CPC and CPMs don't matter by The Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS