Can any type of content be persuasive? The short answer is "yes," but it depends on the writing goal. In Trivium Writing's Architecture of Writing methodology, there are 4 writing goals: description, narration, narration, and persuasion. These 4 goals contribute to content being persuasive, but in the end, for content to be persuasive, there must be an intention for the content to be persuasive. For example, a biology textbook isn't persuasive; but Darwin's On the Evolution of Species was very persuasive when it was published.  Visit www.triviumwriting.com to learn more about writing, read our blog, and grab our resources. Get your copy of Write a Book That Matters today.