In this episode, we discuss alternative protein with Dr Simon Eassom, Executive Director at Food Frontier, Australia and New Zealand’s independent think tank on alternative proteins.Simon is an experienced leader, business executive, and strategic thinker and has had a distinguished career as a university professor with a Ph.D. in applied ethics and a background in health and nutrition as Head of a large university School of Physical Education and Sport Science. As a freelance investigative journalist, Simon was a regular media commentator on numerous issues, including the political economy of food and the public presentation of information and advice on diet and health. He has been an in-demand public speaker on technology and change and currently serves on the Board of the Australian Council of Professions as its Chief Futurist.In this conversation, Simon brings his passion and knowledge to help us understand alternative proteins and their role in delivering a sustainable protein supply that supports people and the planet.In this episode, we discuss:Simon’s fascinating background and his work as Executive Director at Food FrontierReceptivity to alternative proteins in heavy meat-eating countries such as Australia and New Zealand and the target markets of the plant-based meat sectorAlternative protein options, technological innovations, and challenges in meeting consumer demandsAlternative proteins and health considerations – potential pros, cons, and misconceptionsThe current environmental impact of our global food system and the expected benefits of reducing meat consumptionAnimal welfare concerns associated with modern-day animal farmingFeeding the world’s population; alternative proteins as a food security solutionAlternative Proteins and Asia - market insights for Australian and New Zealand companies looking to AsiaFood labelling for plant-based productsDriving market change and shifting eating behaviours; Food Frontier’s Theory of ChangeFood Frontier’s upcoming AltProteins 23 ConferenceTo view all the links to the websites and documents, visit the show notes on our website. Don't forget to subscribe to this podcast, leave us a review and share this episode with your friends and family.Please support our work and enable us to deliver more content by buying us a coffee.Follow us on Instagram, Facebook, and LinkedIn.