In keeping with the metaphor of astronomy’s Big Bang theory, Paul named the four stages of the shark fin after critical events in the creation and predicted the end of our known universe. Let’s get into the four stages: The Singularity, The Big Bang, The Big Crunch and Entropy. Paul unpacks the rules that prop up these four stages.   00:00:00.769 Introduction and Overview of "Four Phases of Big Bang Disruption" 00:03:14.786 Importance of Truth Tellers and Pinpoint Market Entry 00:11:11.771 From Idea to Product: Rapid Sales Success 00:15:34.394 The Importance of Being First in a Competitive Market 00:17:00.996 The concept of bullet time in movies explained 00:19:11.133 The need to anticipate how incumbents will slow time 00:20:34.611 The Strategic Thinking in Chess and Business 00:30:44.407 Recognizing Industry Shifts: The iPod and Toshiba Hard Drive 00:35:05.831 Phillips' Transition to LED Bulbs and Exiting the Lighting Business 00:38:39.902 Profiting from the Wreckage: Escape Your Own Black Hole 00:41:02.475 The challenges of transitioning and maintaining customer commitments 00:44:31.607 Moving on from the past and finding new opportunities