In this episode, we dive into week three of the Expense Challenge, which reveals more profit opportunities in your business expenses. Specifically, we look at how to benchmark your marketing spend to ensure you're getting a minimum ROI.   We also recognize our first Profit First Nation ROCK STAR Award recipient, Aaron Hendon, a realtor who shares a valuable tip for entrepreneurs. If you're looking for ways to optimize your marketing spend and increase your profits, this episode is a must-listen. Join us for an informative and inspiring conversation about how to make the most of your business expenses.