Bengals quarterback Joe Burrow keeps himself busy off the field.
Burrow has marketed himself in a variety of categories and endeavors using his name and image as a powerful brand. Through a series of endorsements and investments, Burrow has already capitalized on his brand financially.
What's his strategy though? How does he put his plan together?
That's a question that Burrow can best answer himself, but there are strategists and experts who can best explain the idea of how it comes together.
Mohammad Ahmad joins two sports marketing strategists, Mark Fischer and Joe Favorito, as they talk about how and why athletes like Burrow have a specific plan.
This podcast features Mohammad Ahmad and special guests Mark Fischer and Joe Favorito.
Music: Starfields by Hallman
Music Link: https://www.epidemicsound.com/track/nQ9ldbVF7D/
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