In this HCI Podcast episode, Dr. Jonathan H. Westover talks with Roger Nairn about how and why companies should start and measure the ROI of their own podcast. See the video here: https://youtu.be/247drDSlIHw.
Roger Nairn (https://www.linkedin.com/in/rogernairn604/) is a lateral thinker, problem solver, strategist and finder of new ways. He believes in the power of the happy customer and spent years managing client relationships and building brands for world-famous agencies like DDB and Cossette. Throughout his career, he’s found himself working with a number of industry giants, including (but certainly not limited to) Netflix, Expedia, Walmart, Nordstrom, Lamborghini, Cineplex, Four Seasons Plus and Vancouver’s own lululemon. On top of all of this, he followed his passions to become a Board Member for TEDxVancouver and has recently become an expert-level toddler wrangler through the magic of parenthood. When he’s not at work, he likes to golf, read and—no surprises here—binge the occasional podcast.
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