Your reaction to crisis determines the path your business is heading. Today, Eric Anderton shares with us some tips to help us navigate crisis. The biggest mistakes most CEOs make are panicking and hero’s syndrome. In this episode, Mark Brooks, the President of Permanent Equity, gives us a bird's eye view of the different ups and downs that companies go through in their existence. Mark also discusses how CEOs should be leading through crisis. When you get a cross-functional team and lay all the cards on the table with that team helps a lot in becoming more rational during a crisis. To know more about leading through crisis, tune in to this episode now.