This week, we interviewed Johan Stokking, CTO and co-founder of The Things Industries. The Things Industries is the industry renown expert that provides an integrated chain of LoRaWAN products and services to help companies start building secured end-to-end solutions for themselves and their customers.  In this episode, we discussed the value proposition of LoRaWAN and why it has survived and thrived in the fiercely competitive connectivity ecosystem. We also explored the business project behind the pricing models and why simplicity and transparency are critical for operators of large device fleets.    Key Questions:   What is the development progress of LoRaWAN been since then? What are the factors that contributed to the success of LoRaWAN?   How do you break down the capabilities and processes around the LoRaWAN platform? How do you come up with the pricing model for your business?