Welcome to the latest episode of our podcast for hotel owners and managers. In this episode, we discuss the 5 essential social media updates that every hotel owner needs to know in order to maximize their impact and engagement.Social media is an ever-changing landscape, and it can be difficult to stay on top of the latest trends and updates. But fear not! We've done the research for you and are excited to share our top tips for staying ahead of the game.We cover a range of topics in this episode, from leveraging trending audio to get your videos found to using social media analytics to improve your reach and engagement. We'll explain why video isn't as important as it used to be and give you insights on how to use social media to brand your hotel and run successful promotions.So, whether you're a hotel owner, manager, or just interested in social media, this episode is for you. Tune in now to learn how you can update your social media strategy to reach a wider audience and increase engagement. Don't miss out on these essential tips for social media success!