74 min listen
#231: 6 Ways To Get More Clients In An EXTREMELY Competitive Industry
#231: 6 Ways To Get More Clients In An EXTREMELY Competitive Industry
ratings:
Length:
43 minutes
Released:
Dec 20, 2022
Format:
Podcast episode
Description
The sad reality for most freelancers is that they're just offering the same "copycat" services as everyone else around them. Because of this, they're stuck in a competitive hell.
This is called a "commoditized service".
Think about how you buy a commodity like salt and pepper... You look at the shelf and buy the first thing you see that matches your pricing expectation. As far as you're concerned, all the options are pretty much the same.
This is what it's like for freelancers. Anyone who's looking to hire a freelancer can literally "shop" Fiverr.com for dozens of different creative services where thousands of freelancers are competing with each other.
In the perfect world, you'd find a way to stand out and become a "monopolized service", but that takes a LOT of time, effort, and energy to develop the necessary skills.
The good news is that you can still thrive in an extremely competitive industry, and this week's episode will give you 6 ways to get more clients even as a copycat freelancer.
In this episode you’ll discover:
Why you need to stand out as a freelancer
The dangers of rock bottom pricing in commoditized services
Reviews vs. testimonials
Providing a premium service for your customers
Finding clients who know, like, and trust you
Digital relationships
The value of good copywriting for your business
Funnels for freelancers
For full show notes, visit https://6figurecreative.com/231
This is called a "commoditized service".
Think about how you buy a commodity like salt and pepper... You look at the shelf and buy the first thing you see that matches your pricing expectation. As far as you're concerned, all the options are pretty much the same.
This is what it's like for freelancers. Anyone who's looking to hire a freelancer can literally "shop" Fiverr.com for dozens of different creative services where thousands of freelancers are competing with each other.
In the perfect world, you'd find a way to stand out and become a "monopolized service", but that takes a LOT of time, effort, and energy to develop the necessary skills.
The good news is that you can still thrive in an extremely competitive industry, and this week's episode will give you 6 ways to get more clients even as a copycat freelancer.
In this episode you’ll discover:
Why you need to stand out as a freelancer
The dangers of rock bottom pricing in commoditized services
Reviews vs. testimonials
Providing a premium service for your customers
Finding clients who know, like, and trust you
Digital relationships
The value of good copywriting for your business
Funnels for freelancers
For full show notes, visit https://6figurecreative.com/231
Released:
Dec 20, 2022
Format:
Podcast episode
Titles in the series (100)
#3: The Journey From His Parent's Basement, To Depression, To A Six Figure Home Studio - Brian Hood: In this episode, they discuss Brian’s story and how he went from recording local bands in his parents basement to becoming the successful entrepreneur he is today. For full show notes, go to If you want to suggest a guest, an idea for the podcast,... by 6 Figure Creative