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Grenade: Disrupting the FMCG Industry with Alan and Juliet Barratt

Grenade: Disrupting the FMCG Industry with Alan and Juliet Barratt

FromSecret Leaders with Dan Murray-Serter


Grenade: Disrupting the FMCG Industry with Alan and Juliet Barratt

FromSecret Leaders with Dan Murray-Serter

ratings:
Length:
50 minutes
Released:
Dec 10, 2019
Format:
Podcast episode

Description

If you’re an entrepreneur in the FMCG industry, this episode of Secret Leaders is one you don’t want to miss. Today we talk to the founders of Grenade, one of the fastest growing companies in the UK, featured in the Sunday Times Fast Track Top 100 companies four out of five consecutive years. 
Launched in 2009 as a hobby company, “we were only ever planning on launching one product, but then it did so well that customers and retailers were asking us for more”, and getting down to just £27 in the bank at one point, Grenade was sold in 2018 for £72 million. 
So how did this husband and wife team start and grow such a successful company, developing it into a global lifestyle brand? 
Alan says, “one of the things that I think has been a real strength at Grenade is that people have enjoyed working with us, whether it's a supplier or customer, or the team, treat people how you'd like to be treated yourself.”
It’s honest insights like these that make Alan and Juliet Barratt so listenable. They’re funny, inspiring and willing to help the next generation of entrepreneurs succeed, as long as the entrepreneur is hungry for success. 
“You choose your own luck. We think luck is where opportunity meets preparedness.”
We chat about:

Why and how Alan and Juliet set up in business together

Where the name Grenade came from

The cost of setting up in business 

Why disruption doesn’t need to be expensive

Why the perfect work/life balance doesn’t exist

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Released:
Dec 10, 2019
Format:
Podcast episode

Titles in the series (100)

Find out what it's really like being a top entrepreneur and how to get there. Founders of startups like Monzo, BrewDog, Slack and Jo Malone tell us about their biggest challenges, key decisions and life-defining moments. How would you respond if you arrived in the UK as a penniless refugee? Or had to fire your Mum? Or had a billion dollar deal fall through your hands at the last minute? Learn how to lead from business greats.