On the podcast we talk with Darrell and Jake about optimizing your app’s paywall, how to increase revenue by giving users a better experience, tips for pricing your app, and how to reduce subscriber churn.We’re with Darrell Stone and Jake Mor in front of a live audience at the App Promotion Summit in New York City. The App Promotion Summit is America’s leading app marketing conference. Darrell is the Head of Product & Design at Citizen, the number one public safety app in the U.S. Jake is the Founder & CEO of Superwall, the best way to build in test paywalls without having to update your app.In this episode, you’ll learn:
Where to put your app’s paywall
Which features should you paywall?
When to paywall all of your app’s features
A clever way to win back users who cancel their subscription

Links & Resources
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Previous webinar with Jake on YouTube

Jake Mor’s Links
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Superwall’s website

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Darrell Stone’s Links
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Citizen’s website

Follow Citizen on Twitter

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David Barnard
Jacob Eiting
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