This week in the guest chair we have Erica Davis, the CEO & Founder of The Sip, a lifestyle brand that focuses on the education and discovery of champagne and sparkling wine. Along with Co-Founder Catherine Carter, Erica has opened the door for many people, especially women, to discover and indulge in the luxury of champagne. As an Oakland native, Erica made it her mission through The Sip to give back to the city through charitable initiatives coupled with every purchase.  In this episode Erica shares: How working at a startup prepared her for entrepreneurship  How she balances work and relationship with her best friend/co-founder Her mission to change how alcohol is marketed to women Check out this episode and others on Apple Podcasts, Spotify, and YouTube  Links mentioned in this episode The Sip Website: www.thesip.com  Base Ventures: https://www.base.ventures/ Darby Smart: https://creators.darbysmart.com/ Gap Rotational Management Program: https://www.gapinc.com/en-us/careers/student-and-recent-grads/rotational-management-program East Oakland Community Project: https://www.eocp.net/  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info https://www.instagram.com/theofficialsipsociety/