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#002 Creating Personal Relationships in an Impersonal Environment

#002 Creating Personal Relationships in an Impersonal Environment

FromKAMCast - Key Account Management Strategies for Business Leaders


#002 Creating Personal Relationships in an Impersonal Environment

FromKAMCast - Key Account Management Strategies for Business Leaders

ratings:
Length:
39 minutes
Released:
Nov 5, 2020
Format:
Podcast episode

Description

In this episode…Relationship building has always been a key ingredient to becoming the trusted partner to your most important customers.
The age-old question is whether a salesperson needs to be naturally good at it or whether relationship and rapport building is a skill that can be taught.
Today’s guest on KAMCast is Master NLP Trainer, Performance Coach and Equine Learning Specialist - Lisa Brice.
 
Highlights from this episode: I hope you enjoy listening to my conversation with Lisa. She shares her insights on:
how we can fine tune our rapport building across digital platforms,
the role that our core beliefs play in generating success in sales and
the importance of coaching to maximise performance.
In our continual pursuit of sales success with our key customers, it really is all about identifying the difference that makes the difference?
The questions I put to Lisa in our conversation centre around:
Defining what NLP is all about
With face to face meetings now being the minority, what do we look to change - in the way that we build rapport over video, phone and email
What some of the common limiting beliefs she hears most in sales teams, and what are some of the best beliefs of excellence in sales to have
For leaders and managers listening to this episode, what are Lisa’s words of advice on how should they be coaching their people on performance in today’s climate?
NLP is a complex topic, rich in value and hearing Lisa break down as: what we think, what we say, and what we actually do really helps me to understand the power of using it to fast track results within our businesses.
With our core beliefs coming to us as what we say to ourselves in our head its easy to see how the quality of the sale can be directly influenced by the quality of our self-talk.
And in this digital age and working remotely, Lisa underlined the importance of raising your awareness around the ‘feeling’ of being in rapport, being connected, being in tune with another and how to use it as a gauge to build better relationships across video conferences.
 
Killer Question SegmentIn each episode we will be asking you, our listener, a killer question that is designed to get you reflecting on your business, your KAM Culture and where changes in thinking and behaviour could lead to increased customer success.
In this episode we asked Lisa to give us her killer question which was:
“What would you like to have happen?”
Lisa says that while it’s easy to focus on the things that are not working...what if you switched the focus? What if you focussed on what you would like to have happen instead ?

Find out more about my guest: Lisa BriceYou can find out more about Lisa on her https://www.lisabrice.co.uk/ (website), or email her direct.Follow her equine-assisted learning leadership work on Facebook: https://www.facebook.com/HorsesForCourses (Horses for Courses). Connect with her on https://www.linkedin.com/in/lisabrice (LinkedIn), or follow her on https://twitter.com/lisa_brice (Twitter).
Lisa is a highly-acclaimed and qualified international trainer, personal performance and leadership coach, and business consultant, who specialises in enhancing people’s potential and leadership development. She has worked with small independent businesses to global franchise operations, large corporate companies and public sector organisations, including Royal Institute of Chartered Surveyors, Delancey, Phillips, Carlsberg, Chartered Institute of Insurers, XPO, Get Living London, Sky, Ernest Young, Greencore, Winkworth, Rentokil, Land Registry and many others.
She not only has incredible experience, she also holds an impressive list of qualifications – some of which are: CIPD Trainer, ANLP Master Trainer, NLP Trainer &Master Practitioner, Dip CMI Strategic Business Coaching, Licensed HeartMath® Trainer and Coach, and Systemic Coaching and Constellations Practitioner.
Coming up…In the next episode (#003), I’ll be talking...
Released:
Nov 5, 2020
Format:
Podcast episode

Titles in the series (28)

A show hosted by me, David Ventura, a specialist in training, educating and consulting on practical strategies for harnessing the power of Key Account Management (KAM) in SME’s today. I am also the principal KAM consultant and Managing Director of www.kamguru.com. In a world of diminishing customer loyalty, what can business leaders do to retain their top customers, while still adding value. In this podcast I explore some hands-on tips and tactics you can implement today – to remarkably shift your sales culture in your business. The episodes are designed to challenge your thinking and preconceptions of “sales”. They will teach you techniques for: - protecting your most important customers from competitors; - building & maintaining profitable partnerships with your key contacts; & - developing the strategies, systems & skills to deliver customer growth (i.e. identify, retain and grow your top ten customers). I am joined by business leaders who have learnt to radically shift their culture and attitude towards sales, and empower their business with the ability to grow rapidly from within. I also invite experts in the fields of leadership, coaching and customer experience to share their insights into the psychology of sales, organisational culture and leading business growth. In the modern, digitally-heightened business world we operate in today, can you afford to be flippant about your top customers, and why they choose to work with you? No, you cannot. I invite you to subscribe to KAMCast and listen openly as I challenge you to reimagine your customer success protocols and relationship strategies.