You need more than passion to successfully run your food business. Today, we chat about the common mistakes that restaurant owners and food entrepreneurs make, with Chelsea Rainey. She is the founder & owner of Culinistics, a company that helps food entrepreneurs launch and scale their food brand. Chelsea breaks down: Market research and how it’s a vital component of your food business How your business needs to be rooted in strategy and not just passion Introducing focus into your business and how to stop “doing too much” ------------ Mentioned in this episode National Restaurant Association Whole Foods Top 10 Food Trends for 2020 Mintel Food & Drink Baking Business Forbes 10 Food Trends to Look for in 2020: October 2019 article & December 2019 article Culinistics free downloads Connect with Chelsea J. Rainey & Culinistics Website: culinistics.com Instagram: @culinistics & @chelseajrainey Subscribe to the RSS feed: http://profoodmaker.libsyn.com/rss Listen to this episode Apple Podcasts | Libsyn | Soundcloud | Google Podcasts | Stitcher | Spotify Reach out to the Pro Food Maker Podcast Website: profoodmaker.com  Email: hey@profoodmaker.com Instagram: instagram.com/profoodmaker Facebook: facebook.com/profoodmaker Twitter: twitter.com/profoodmakerpod Hashtags: #profoodmaker #profoodmakerpodcast