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Eddie Alterman, Chief Brand Officer for Hearst Autos on the Hot Rod BBQ!

Eddie Alterman, Chief Brand Officer for Hearst Autos on the Hot Rod BBQ!

FromHemmings Hot Rod BBQ Podcast


Eddie Alterman, Chief Brand Officer for Hearst Autos on the Hot Rod BBQ!

FromHemmings Hot Rod BBQ Podcast

ratings:
Length:
44 minutes
Released:
Oct 11, 2022
Format:
Podcast episode

Description

There are so many different things to consider before purchasing a collector vehicle. First, you must decide on what you want. Second, you must make damn sure you can afford it. And third, you need to do as much research as you can to determine the hidden costs behind the emotional purchase you’re about to make. On this episode of the Hemmings Hot Rod BBQ Podcast, Eddie Alterman, Chief Brand Officer for Hearst Auto’s talks with Mike Musto about how owning a collector vehicle can be one of the greatest experiences of your life, but only if it’s done the right way. They touch on genre, technology, price point, and then ask the ultimate question – You gotta’ a guy for that?
Released:
Oct 11, 2022
Format:
Podcast episode

Titles in the series (100)

Dan Stoner and Mike Musto have been in this business for quite some time. Stoner comes from the world of big advertising and publishing before coming to Hemmings, while Musto made a name for himself as an automotive journalist and show creator. What do they have in common? Well, everything and nothing. They’ve got different tastes in cars and are both jealous of each other’s grooming habits, YET, they both love everything automotive culture has to offer. Thus, an idea was hatched, and The Hemmings Hot Rod BBQ was born!