Tim Urban writes a blog about ... well ... lots of stuff. Understanding ourselves and our relationship to each other and the world, maybe? From making friends to exploring space, cultural and societal forces to neuroscience breakthroughs ... all packaged as brilliant, entertaining, and sarcastic essays. Tim Urban has written about it all.But like any exceptional project or career, Tim's is not one that reveals any singular secret to success. In fact, it just might be the millions of "secrets to success" that we're drowning in today which are holding us back in our own projects and careers. Best practices. Tips and tricks. Cheats and hacks. Gurus and get-rich-quick schemes. Trendy new tactics. Conventional wisdom. These are all just spokes on a wheel. But if we truly want to make what matters, perhaps we're better off escaping that wheel -- or dare I say, we should break the wheel?(This episode originally aired in 2018. I am re-airing this because it perfectly ties into our new journey to tell the stories of Idea Explorers -- people who made the shift from viewing themselves as experts to viewing themselves as explorers, and where that leads them in their creative work.)SUPPORT THE SHOW + HELP FUND FUTURE STORIES:1. Monthly/annual membership group, Make What Matters: makewhatmattersgroup.comTiny techniques, creativity concepts, business and buy-in support, and plenty of behind-the-scenes of Unthinkable and other projects.***2. Subscribe to my weekly newsletter, Playing Favorites: jayacunzo.com/newsletterOne original story and idea for making your audience's favorite things, sent each Friday morning.***THANKS FOR LISTENING AND SUPPORTING!Keep making what matters.-Jay