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How TOMS Found Outrageous Business Success by Giving Back | Blake Mycoskie | Podcast series / Marketing

How TOMS Found Outrageous Business Success by Giving Back | Blake Mycoskie | Podcast series / Marketing

FromBehind the Brand with Bryan Elliott


How TOMS Found Outrageous Business Success by Giving Back | Blake Mycoskie | Podcast series / Marketing

FromBehind the Brand with Bryan Elliott

ratings:
Length:
38 minutes
Released:
Mar 3, 2019
Format:
Podcast episode

Description

Blake Mycoskie is the Founder and Chief Shoe Giver of TOMS, and the person behind the idea of One for One®, a business model that helps a person in need with every product purchased. A simple idea has grown into a global movement: TOMS Shoes has provided over 86 million pairs of shoes to children since 2006, TOMS Eyewear has restored sight to over 600,000 people since 2011 and TOMS Roasting Company has helped provide over 600,000 weeks of safe water since launching in 2014. In 2015, TOMS Bag Collection was founded with the mission to help provide training for skilled birth attendants and distribute birth kits containing items that help a woman safely deliver her baby. As of 2016, TOMS has supported safe birth services for over 25,000 mothers. TOMS humble beginnings happened unintentionally. While traveling in Argentina in 2006, Blake witnessed the hardships faced by children growing up without shoes. His solution to the problem was simple, yet revolutionary: to create a for-profit business that was sustainable and not reliant on donations. Blake's vision soon turned into the simple business idea that provided the powerful foundation for TOMS.
Released:
Mar 3, 2019
Format:
Podcast episode

Titles in the series (100)

Founded in 2008, Behind the Brand with Bryan Elliott is a show about innovators, entrepreneurs and the stories behind their success. It's like a backstage pass inside the minds, companies and habits of some of the smartest and most interesting people on the planet. Host, Bryan Elliott decodes these stories to help you turn their wisdom into practical tactics that you can use to improve your life and grow your business. Why do this?I'm someone who loves to tell stories that I hope will inspire and educate others to find their reason for being. I basically invented the podcast I wish I had when I quit my corporate job and started my own business. I made a lot of mistakes and figured things out the hard way. I've been inspired by so many of my guests and I know you'll find a ton of value here as well. I love the quote from Mark Twain: "The two most important days in your life are the day you are born and the day you find out why." My mission thru my video series, podcast, talks, book(s) etc. is to help people discover their purpose and find joy and fulfillment.