Jeffrey Gitomer describes himself as a salesman, a dad, and a college dropout. But he is so much more — the author of 15 books, which have all reached #1 on Amazon, a successful speaker, and a talented coach and leader in teaching sales and marketing strategies. Jeffrey said his objective in life is to help others, establish long-term relationships, and to have fun every day. He is with me on this episode to talk about his latest book, Go Live! Turn Virtual Connections into Paying Customers. ***************PLAYER CODE GOES HERE UNDER 1ST PARAGRAPHS************ You will want to hear this episode if you are interested in... Jeffrey’s definition of value attraction and why you need it. [10:50] Jeffrey’s main takeaways from doing FB Live for over 250 days in a row. [18:34] What it takes to create a bond with your audience. [26:41] Tips for getting comfortable with using video. [27:40] The wonders of Zoom. [29:34] The value of consistency in sales. [32:30] Resources & People Mentioned Go Live! Turn Virtual Connections into Paying Customers by Jeffrey Gitomer Hippo Video Anyvoo Think & Grow Rich by Napoleon Hill Atlas Shrugged by Ayn Rand Outliers by Malcolm Gladwell Connect with Jeffrey Gitomer Gitomer.com Follow on Twitter Follow on LinkedIn Follow on Facebook Follow on Instagram Follow on YouTube Jeffrey’s Sell or Die Podcast Connect With Anthony Iannarino https://thesalesblog.com Follow on Twitter Follow on Linkedin Follow on Facebook Subscribe to The Anthony Iannarino Show onApple Podcasts OR Spotify