SMMS #065 - On today's episode of Social Media Marketing School, I am going to be teaching your 3 effective strategies to scale your Facebook ads.
When you're new to Facebook ads, the scaling process can be incredibly daunting. You're putting more of your hard-earned money on the line, when previously you may have been at a manageable, steady rate of ad spend.
However, to make more money you have to spend more money! So scaling is necessary if you want your business to progress and achieve any objectives you may have. 
The three strategies I discuss are as follows:

Vertical scaling (incremental budget increases)
Audience segmentation
Horizontal scaling (building a stronger foundation)

If you're new to Facebook ads, I hope this episode provides you with some actionable tips so that you can begin to scale your Facebook ads and make even more money!
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