SMMS #013 - In today's episode of Social Media Marketing School, I talk about how to craft the perfect Instagram bio so that you can convert more profile visits into followers.
Your bio needs to be 4 lines long and can include up to 150 characters.
I have found the best way to craft the bio is by splitting those 4 lines into 4 different sections:

Story
Positioning
Credibility
Call To Action

If you’re able to implement those four points into your bio then you will see your follower conversion rate on Instagram increase dramatically.
I hope you enjoy this episode of social media marketing school.
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