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    Episode 52: Liza Lubell (Pear Tree Flowers & Garbage Goddess)

    Episode 52: Liza Lubell (Pear Tree Flowers & Garbage Goddess)

    FromBotanical Brouhaha Podcast

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    Episode 52: Liza Lubell (Pear Tree Flowers & Garbage Goddess)

    FromBotanical Brouhaha Podcast

    ratings:
    Length:
    43 minutes
    Released:
    Dec 9, 2019
    Format:
    Podcast episode

    Description

    Today we’re visiting with Liza Lubell, owner of Peartree and Garbage Goddess based in the NYC area to discuss: how a gap-year job in a flower shop turned into a 14 year career (so far!) in the floral industry her diversified business model which provides flowers for private homes, editorial work, weddings, special events, and corporate clients the seed of an idea for Garbage Goddess that began in her flower business, Peartree, and grew into an additional business as other floral designers inquired about her services the process of recycling post-event flowers and supplies the fee structure for Garbage Goddess services partnerships between Garbage Goddess and artists who create art with post-event flowers her annual pilgrimage/retreat to Costa Rica environmental-friendly installations how she measures success Links mentioned in Episode Fifty-Two: Mary Lennox Ariella Chezar Saipua Nicolette Camille Floral Design Eothen Selva Max Gill Design Fox Fodder Farm See more of Liza’s work here: Peartree:     Website | Instagram | Facebook  Garbage Goddess:   Instagram ___________________________________________ Co-Hosts: Amy McGee (Botanical Brouhaha) & Maggie Bailey (Bramble & Bee) BB Podcast Sound Engineer: Landon McGee How to Connect with Botanical Brouhaha: Blog Instagram Facebook BB Garden Style Workshop Series
    Released:
    Dec 9, 2019
    Format:
    Podcast episode

    Titles in the series (100)

    Do you own a flower business or dream of starting one? Are you looking for practical floral design tips? Ever wonder how other florists run their businesses? Or maybe you’re a farmer florist building a flower farm and floral design business at the same time? You’ve landed in the right place! At the BB Podcast, we serve floral designers, farmer florists, flower shop owners, and aspiring florists by diving into practical tips and insider information from real working florists, floral educators, flower growers, and floral industry vendors to help you find the tools you need to start, run, and grow your flower business. We like to mix it up! Do you prefer hearing real-life stories or diving into specific flower business topics? Either way, we’ve got you covered with: 1. Storytelling episodes featuring floral professionals like Susan McLeary, Kiana Underwood, Jennie Love, and Max Gill sharing the details of starting and running their flower businesses. So many stories just waiting for you to dig in and learn from those who are doing what you want to do! 2. Topic-specific interviews called BB+ episodes. Here, you can expect everything from conversations on marketing, staffing, and floral software to pain points like finding your mojo or listening to your intuition in business. Amy McGee, Botanical Brouhaha founder, brings years of relationship building with floral designers, farmer florists, and floral professionals to the table and invites you to pull up a chair for the conversations where you’ll learn and be inspired by the nitty gritty transparency of the questions she asks. The BB Podcast is co-hosted by Maggie Bailey, owner of Bramble & Bee.