Jessica Kalbarczyk is the eternal optimist with a passion to learn and expand her already in-depth of knowledge of social and digital communications. A Buffalonian by heart, and South Carolinian by home, Jessica currently manages social media for Furman University in Greenville, SC. Jessica started her own communications consultancy, Glass Half Full Communications. The experience helped to solidify Jessica in the social media industry both on a regional and national scale. Within a year Jessica was hired by Samsung Electronics to manage and build their social media customer support. For close to three years, Jessica went from a one-woman show to seven employees managing all customer concerns via social media. Within that same year, Jessica turned back to one of her first loves, higher education. She has since been with Furman University for almost a year. Doubling followership, increasing engagement by the millions and turning Furman University's social media presence into one of the strongest in the Southeast.