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Building a Lean Competitive Intelligence Function

Building a Lean Competitive Intelligence Function

FromI_STREAM


Building a Lean Competitive Intelligence Function

FromI_STREAM

ratings:
Length:
57 minutes
Released:
Jun 12, 2022
Format:
Podcast episode

Description

As more competitors, sources, and key intelligence topics are added, it’s only a matter of time before competitive intelligence processes get jammed. Whether you work for a startup, a scaleup, or a well-established corporation, budgets are limited, team size is limited, time is even more limited. For an intelligence function to deliver maximum results with minimum effort, it has to have processes that are agile.In this episode of SCIP IntelliCast, we sit down with Fouad Benyoub, Director of Competitive Strategy at Everbridge. Fouad shares recommendations for building a Lean Competitive Intelligence capability, taken from his all new book The Competitive Intelligence Playbook. We’ll address:How and when to build a Minimum Viable CI ProgramHow to apply Design Thinking principles to CI processes & programs What CI can leverage from the Lean toolkit (e.g. CI Kanbans) The role of technology (e.g. automation, AI, etc.) in transforming CI processes 
Released:
Jun 12, 2022
Format:
Podcast episode

Titles in the series (42)

SCIP IntelliCast features conversations about competitive strategy and intelligence with some of the most interesting people in business, academia, and beyond. IntelliCast is powered by SCIP, the non-profit that supports the competitive intelligence & strategy community with best practices, training, connections, and ethical guidelines.