Power words are a secret marketing arsenal that copywriters and marketers know and use to ignite emotion and drive action. So what the heck are they? Lucky for you, I'm going to give you the low down on 4 categories of power words that you can instantly use and BOOST those conversions. Right. Now. Follow Anita on www.instagram.com/anitaonchi and www.instagram.com/brandfetti. And the team at www.instagram.com/wordfetti