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Design Thinking in Small Business and Why The Best Content Strategy is Empathy with Ale Wiesck

Design Thinking in Small Business and Why The Best Content Strategy is Empathy with Ale Wiesck

FromBrandfetti


Design Thinking in Small Business and Why The Best Content Strategy is Empathy with Ale Wiesck

FromBrandfetti

ratings:
Length:
59 minutes
Released:
Oct 8, 2019
Format:
Podcast episode

Description

Design-thinking and human-centred design. Frameworks that I personally think could save a lot of heartaches, wasted resources and energy if we all applied it in our businesses. I talk to Ale Wiesck. Ex Microsoft, Ex OPSM and Ex Sieman’s in Digital Marketing, Comm’s and PR, dissecting these concepts to articulate just why these frameworks are critical for small businesses, personal life and HOW you can start applying the methodologies immediately. Follow me on @anitaonchi and our team on @wordfetti.
Released:
Oct 8, 2019
Format:
Podcast episode

Titles in the series (100)

A real talk no fluff podcast dedicated to helping you craft a stand out brand through clever content marketing, the understanding of consumer psychology and words. Join Anita Siek - founder and Director of Wordfetti, a strategic copywriting and communications house - as she sharp-shoots to your ears practical copywriting, content, social media and online marketing advice and gives you a peek behind the curtains of how some of the best known brands in the industry have built their stand out brand through words.