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17. Glen Lerner — The Heavenly Hitter’s Guide to Building a National Practice

17. Glen Lerner — The Heavenly Hitter’s Guide to Building a National Practice

FromThe Game Changing Attorney Podcast with Michael Mogill


17. Glen Lerner — The Heavenly Hitter’s Guide to Building a National Practice

FromThe Game Changing Attorney Podcast with Michael Mogill

ratings:
Length:
41 minutes
Released:
Jul 21, 2020
Format:
Podcast episode

Description

"So just because business has gone down, you're going to cry? You figure out how to reinvent yourself. Life's about adapting." - Glen Lerner

How did Glen Lerner go from fresh-faced new graduate to running one of the largest plaintiff firms in America?

Why ISN'T the client always right?

What does Glen really think about the controversy surrounding him?


How Glen Lerner Discovered He Was Unemployable
Pretty early on in his career, Glen discovered that he just couldn't work for anyone else. Straight out law school, he moved to Vegas and started hustling, and his practice grew exponentially from there. We discuss what it takes to establish, run, and grow a successful law firm, and how a defined partnership can shape your future.
Corporations, Challenges, And Clearing Your Name
Running a law firm isn't for the faint of heart, and Glen Lerner is no stranger to adversity. So how has he always come out on top?
We talk about the triumphs and challenges of Glen's career, including 9-figure verdicts, going up against an international corporation, sounding-off against critics who don't agree with his growth approach, and the adversity-proof attitude he cultivated along the way.
Do It Big: How To Make Sure Everyone Knows Your Firm
Glen Lerner has the most known face in all of Nevada, and it's no accident. Throughout his career, his advertising strategy has been honed, calculated, and measured for maximum effect. Glen explains his knack for jingles and why he's more than willing to put his personality out in the public domain. Plus, he shares why he believes anything worth doing is worth doing BIG.
Key takeaways:


Run your firm like a business. It's clear from Glen's trajectory that the application of business management techniques were paramount to Lerner and Rowe's success. He explains that with growth comes the responsibility to provide for your teams, and the need to sharpen your entrepreneurial clout.


Brand is a multi-faceted approach. Glen knows what makes people tick, so he's an advertising natural. However, he shares the belief that brand needs to be all-encompassing - it's not only what you do for your clients, it's what you do for the community around you.


Find your perfect partner. Lerner and Rowe are another example of the visionary/integrator combination. Glen explains the dynamic of their working relationship, and how he learned to let go of certain aspects of running the firm.

Links And Resources

The Game Changing Attorney Podcast

Michael Mogill Facebook

Michael Mogill Twitter

Michael Mogill Instagram

Michael Mogill LinkedIn

Crisp Video Website

Crisp Video Facebook

Crisp Video Group Twitter

Crisp Video Instagram

Crisp Video LinkedIn

Glen Lerner LinkedIn

Lerner and Rowe Website
Released:
Jul 21, 2020
Format:
Podcast episode

Titles in the series (100)

How can you become a game changer?Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition and earn millions in new revenue.In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo and define what it means to be a game changer.We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture.What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset.If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company.Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level.For more information, visit https://www.crispvideo.com/podcast/