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    Rory Sutherland: Human Behavior, Innovation, and Alchemy (EP.16)

    Rory Sutherland: Human Behavior, Innovation, and Alchemy (EP.16)

    FromInfinite Loops

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    Rory Sutherland: Human Behavior, Innovation, and Alchemy (EP.16)

    FromInfinite Loops

    ratings:
    Length:
    111 minutes
    Released:
    Jul 23, 2020
    Format:
    Podcast episode

    Description

    In this episode of Infinite Loops we spoke with Rory Sutherland, Author of Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life, and Vice-Chairman of Ogilvy Group UK. We discuss: The relationship between marketing and innovation. Human psychology and behavioral economics. The importance of framing. “Stated” preferences and “Revealed” preferences Follow Rory on Twitter (https://twitter.com/rorysutherland) and check out his books here (https://www.amazon.com/Rory-Sutherland/e/B07L3WRSWM?ref_=dbs_p_ebk_r00_abau_000000)
    Released:
    Jul 23, 2020
    Format:
    Podcast episode

    Titles in the series (100)

    Sometimes we get caught up in what feels like infinite loops when we try to figure things out. Markets go up and down, research is presented and then refuted, and we wind up right back where we started. The goal of this podcast is to learn how we can reset our thinking on issues that leaves us with a better understanding as to why we think the way we think and how we might be able to change that, to avoid going in infinite loops and thoughts. Hosts, Jim O’Shaughnessy and Jamie Catherwood, hope to offer you a fresh perspective on a variety of issues and look at them through a multi-faceted lens. Including history, philosophy, art, science, linguistics, and quantitative analysis. And help you become a better investor and also a more nuanced thinker.