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40 - Psychology of Advertising with Rory Sutherland (Oglivy)

40 - Psychology of Advertising with Rory Sutherland (Oglivy)

FromThe Marketing Millennials


40 - Psychology of Advertising with Rory Sutherland (Oglivy)

FromThe Marketing Millennials

ratings:
Length:
58 minutes
Released:
Feb 16, 2021
Format:
Podcast episode

Description

Rory Sutherland is the Vice Chairman of one of the largest and most world reowned agencies Oglivy and Mather.

He is also the author of one of the best marketing book, Alchemy, the Dark Art and Curious Science of Creating Magic in Brands, Business, and Life.

Get his book Alchemy: https://www.amazon.com/Alchemy-Curious-Science-Creating-Business/dp/006238841X (https://www.amazon.com/Alchemy-Curious-Science-Creating-Business/dp/006238841X)
Released:
Feb 16, 2021
Format:
Podcast episode

Titles in the series (100)

Bored of the same boring marketing podcasts? If you’re looking for insights from some of the sharpest operators in the business, then The Marketing Millennials is the podcast for you. In this no BS, unfiltered marketing podcast, Daniel Murray unpacks the playbooks of marketers at the top of their game. We’ll get deep into conversation with some of the coolest companies in our industry. Every week you'll hear from guests like Jay Baer, Jack Raines, Ross Simmonds and Adrienne Barnes, finding out what they're doing right now and how you can use their actionable insights. From building profitable newsletters, to hacking TikTok: Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn't happen. If you want to be part of The Marketing Millennials community, join in the conversation at: Linkedin: https://www.linkedin.com/company/the-marketing-millennials Instagram: https://www.instagram.com/the_marketing_millennials And if you love the show, tell a friend. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials